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Social Design Notes
Fire Engine Red Jul 04, 2009 17:54:55 GMT Shooting off fireworks, firing up the grill, raining fire on Charlie — there’s much collective fire-making in the name of Americanness. But in NYC at least, fire fighting has also taken this on.
It’s fairly common here to see fire houses and fire trucks decorated with Americana:
Captain Ahab’s Seafood Jun 29, 2009 12:32:17 GMTCaptain Ahab’s Seafood. To promote reading, the Johnson County Library in Kansas City dressed their courier trucks as delivery vehicles for fictitious businesses based on literary classics. See photos of the trucks and the library’s press release.
Come Over and Help Us Jun 24, 2009 17:09:18 GMTNoam Chomsky on early American branding and a history of torture in the USA:
“The inspirational phrase ‘city on a hill’ was coined by John Winthrop in 1630, borrowing from the Gospels, and outlining the glorious future of a new nation ‘ordained by God.’ One year earlie
Speaking Books Jun 23, 2009 16:26:28 GMTSpeaking Books.
“Books of Hope partnered with the South African Depression and Anxiety Group, to design and produce interactive, multilingual Speaking Books that can be seen, read, heard and understood by the reader regardless of their reading ability.
The Speaking Book combines the latest s
Awards can't feed the hungry. Jun 22, 2009 01:26:44 GMTAwards can't feed the hungry.. “Every year hundreds of PSAs are done for the wrong reasons.
Help us to create social advertising that actually makes a difference.” A campaign from Osocio and Steal Our Ideas on social change and the contest culture afflicting design and advertising.See a
Another Limited Rebellion
After Life: a skull exhibition Jul 03, 2009 11:32:00 GMTSorry for the lack of posting here, but after being in Austin for a week for the How Design Conference (which I'll post more about soon), I returned to put the finishing touches on After Life, an art show based on my Skull-A-Day project, which opens tonight here in Richmond, Virginia at Quirk Galler
Linkage: From Social Trading Cards to Social Stock Exchanges Jun 24, 2009 10:00:00 GMTI'm heading to Austin for a week, so hopefully this'll tide you over while I'm away...The social reality trading card alternative to Pokemon.Investing in a Social Stock Exchange.Taxicab curator. Thanks Carlos!Fallen Princesses (image shown) viaA classic anti-billboard screed from 1960. viaEco-friend
Save The Date: 24 October - An International Day of Climate Action Jun 24, 2009 08:00:00 GMT350 introduces a day of international climate action: 24 October...
Literal Seed Bombs Jun 23, 2009 08:00:00 GMTJin-wook Hwang takes the idea of guerrilla gardening's seed bombs to the literal extreme with his proposal for a non-military seed planting bomb.via
Gaza: This Is Not A Reality Show Jun 22, 2009 08:00:00 GMTEight human rights organizations in Israel have come together to produce this video to mark the second year of closure of the Gaza Strip...(English)(Hebrew)
Social Ads
Surfrider Foundation Jul 03, 2009 14:03:00 GMTHidden Violence Jul 03, 2009 14:00:00 GMT"Verbal child abuse. One thing leads to another."
Amri Hospitals Jul 03, 2009 13:58:00 GMT"Before the symptoms of Parkinson's get out of hand, come to us."
Eco Cig Jul 03, 2009 13:53:00 GMTDortmund Concert Hall Jul 01, 2009 14:35:00 GMT
sensibilid(ad)
wwf: lungs Apr 24, 2009 14:54:00 GMTBefore It's Too Late(via)
Animal Anti-Cruelty League: Stop the abuse Jan 29, 2009 15:07:00 GMTAdvertising Agency: Lowe Bull, Cape Town, South Africa
Greenpeace:Wildlife War Jan 28, 2009 12:04:00 GMT"Whose side are you on?"Advertising Agency: DENTSU, Beijing, China
HelpChildSoldiers.com Jan 13, 2009 12:14:00 GMTAdvertising Agency: john st.
Creative Directors: Stephen Jurisic
, Angus Tucker
Writer: Mia Thomsett
Happy New Year Jan 01, 2009 03:06:00 GMTLet's carry on making changes, so 2009 could be a better year for all of us!
Comunicazione Sociale
Toque Social
Adotar é tudo de bom Jun 29, 2009 12:39:00 GMTA campanha "Adotar é tudo de bom" não é nova porém como ainda está em vigor resolvi postar aqui no Toque Social para aqueles que ainda não a conhecem.HotSiteCriação da LEW´LARA\TBWA, a campanha tem por objetivo mostrar o apoio da marca PEDIGREE aos animais sem lar. A idéia é conscientizar
Aquecimento Global, tornando o mundo menor!! Jun 26, 2009 13:53:00 GMTIncrível como algumas mensagens são transmitidas de forma tão genial.Este vídeo foi veiculado aqui no Brasil pelo canal de televisão Multishow."Aquecimento Global. Quando você sentir, já será tarde demais."Agência: Ponto de Criação, São Paulo, BrasilFonte: OsocioAcompanhe o Toque Social
Que mundo você vai deixar de presente para o seu filho Jun 24, 2009 14:57:00 GMTCriação da AlmapBBDO para o Greenpeace e que levou Bronze em Cannes. A grande sacada foi criar um papel de presente com animais coloridos todos virados de cabeça para baixo, como se estivessem mortos.Texto: "Que mundo você vai deixar de presente para o seu filho"(Clique para ampliar)Fonte: CCSPA
Não me expulse de casa Jun 22, 2009 16:43:00 GMT5 de junho foi o dia do Meio Ambiente e em homenagem a este dia a Exclam criou para a Rede Massa (afiliada SBT Curitiba) uma série de pequenos anúncios, veículados no caderno classificados do jornal Tribuna do Paraná, em Curitiba.Os anúncios eram "assinados" por animais silvestres que buscavam
ALL lança campanha de conscientização Jun 22, 2009 15:26:00 GMT(Clique para ampliar)"Pare, olhe, escute. Só depois siga em frente."Criada pela Blu, esta é uma das mensagens veiculadas na nova campanha de passagens de nível da ALL. O objetivo é mostrar aos motoristas e pedestres o risco de cruzar as linhas férreas sem a devida atenção. Foram desenvolvidas
Social Advertisement
Women who smoke feed more than just milk to their May 21, 2008 13:27:00 GMTWomen who smoke feed more than just milk to their children.
Watch till end. Apr 22, 2008 15:15:00 GMTStop the bullets. Kill the gun.
Every fifth child is overweight. Apr 22, 2008 15:11:00 GMTGerman ad.
Stop violence against women. AI ads. Apr 22, 2008 15:00:00 GMTEvery day one out of three women trips down the stairs.Every day one out of three women bumps into a table.
look out for cyclists Mar 20, 2008 22:43:00 GMTThis ad was make for Transport of London. Very good idea.
Campagne Sociali
Nasce Crazy-Marketing.it: comunicazione, marketing, fundraising non convenzionale Mar 31, 2008 20:40:16 GMT
Fundraising Now! e Campagne Sociali sono nate con nel DNA la voglia di aprire conversazioni e nuove collaborazioni non solo con il mondo del non profit, ma anche con tutto quel mondo che oggi usa, con consapevolezza, spirito di innovazione e socialità la blogosfera.
Per questo, quando Leonardo De
Rompiamo il silenzio Feb 10, 2008 22:51:18 GMTSvelato il teaser di Kawakumi: è la nuova campagna di Parent Project a cui ha lavorato la romana Estrogeni.
Un’occasione per attirare l’attenzione sul problema della Distrofia Muscolare Duchenne e Becker e sostenere le attività dell’associazione inviando messaggi solidali al numero 4858
Sociale, non sociale? Feb 07, 2008 23:05:32 GMTDue amici del network di Crazy Marketing Blog mi chiedono di partecipare a un gioco di campagne teaser… Sociali o non sociali? Non lo so (o non ve lo dico), ma l’idea di metterle insieme mi piaceva e poi… poi ne approfitto anche io per rompere il silenzio, lungo più di un mese, d
Prendi il condom e aiutaci a lottare contro l’AIDS Dec 18, 2007 09:16:32 GMTLungo le strade delle città brasiliane durante la Giornata Mondiale contro l’AIDS poteva anche capitare di trovarsi un cartello come questo: utile, perché vi portare a casa un preservativo, efficace, perché è uno dei modi più chiari per spiegare il nesso diretto fra prevenzione e lotta
Nonrassegnatastampa: 1440 minuti di diretta sul web Dec 13, 2007 23:58:44 GMT
In diretta sul sito http://www.nonrassegnatastampa.it/ dalle ore 22 di giovedi 13 dicembre 2007 alle ore 22 di venerdì 14 dicembre presso gli studi di The Blog TV in via Cameria n°10 Roma, andrà in onda una divertente, irriverente e quant’altro volete, maratona online.
theblong.com
Amnesty Inernational - No One Will Keep Us From Seeing Jul 18, 2008 07:45:42 GMT
Agency: Air Brussels-Paris, Belgium
Creative Director / Copywriter: Véronique Sels
Art Director: Marine Vincent
Photographer: Chris Van Beek
Graphic Designer: Oliier Gillard
Published: April 2008
<via>
ANCAP - Dummy Not So Dumb Jul 16, 2008 07:07:18 GMT
“Beware of cars with less than four stars. ancap.com.au
Crash testing for safety.”
Advertising Agency: Marmalade, Melbourne, Australia
Creative Director: Neil Mallet
Art Director: Tim Forte
Copywriter: Dan Forrestal
Illustrator: Ashley Bird
Photographer: Chris von Menge
Retouching:
Aloma Urgent Care - Emergency Department Jul 14, 2008 07:24:45 GMT
“Please use urinals responsibly… but just in case we treat strains / fractures.”
Advertising Agency: isix creative, Orlando, USA
Creative Director / Copywriter: Keith Jensen
Published: June 2008
<via>
ADESF - Live To See It Jul 12, 2008 07:13:44 GMT
“Live to see it. Quit smoking now.”
Advertising Agency: Neogama/BBH, São Paulo, Brazil
Creative Directors: Alexandre Gama, Márcio Ribas, Wilson Mateos
Art Director: Max Geraldo
Copywriter: José Luiz Martins
Illustrator: Bruno Borges
Published: April 2008
<via>
Social Advertising
Greenpeace Greece - What would you like to be when you grow up? Nov 11, 2008 11:05:36 GMTWhat would you like to be when you grow up? is the latest social ad from Greenpeace Greece. An amazing campaign pointing out that the earth is becoming more and more of a hostel place to be in. The little girl at the end of this ad tells the truth about our beloved planet…
I would like to be
The Real Disaster in Burma Jul 15, 2008 15:36:22 GMTBurma Campaign UK launched a video and poster campaign about the never ending disaster in Burma and the military dictatorship. The new animated film tells the story of a little girl called Khin Mar, who survived Cyclone Nargis but whose village is later destroyed by the military dictatorship.
If th
RSPCA “Paws For A Cause” 2008 Feb 14, 2008 12:11:03 GMT“Paws For a Cause Day” is a campaign made by RSPCA (The Royal Society for the Prevention of Cruelty to Animals) and it will take place on the 29th of February 2008.
“Not all animals can protect themselves…That’s why we need RSPCA…” and that’s why we a
Domestic violence: “Cupboard door” Jan 29, 2008 14:21:56 GMTA new TV Ad Campaign of the National Centre for Domestic Violence (England).
Blaming the cupboard doors is not going to do anybody any good…Blaming the real abuser may be the start for a safe life.
Many people who are being abused do not see themselves as victims. Also, abusers do not see the
Peruvian Cancer Foundation - The Magic of Giving Jan 28, 2008 15:41:24 GMTA commercial made for the Peruvian Cancer Foundation.
It is a touching cancer spot which easily reaches out to our consciousness.
The images speak more than thousands words.
About Osocio
Osocio is dedicated to social advertising and non-profit campaigns. It’s the place where marketing and activism collide. Formerly known as the Houtlust Blog, Osocio is the central online hub for advertisers, ad agencies, grassroots, activists, social entrepreneurs, and good Samaritans from around the globe.
Osocio News
Do Good Jul 05, 2009 08:30:01 GMT DoGood for your iphone. An amazing project by the guys at Mobileet. I have this on my phone and Ive been hooked since then. Download it now.
DoGood shares the same mission as We Are What We Do and One Tama.
Author: Dan Matutina
Goodness 500 List Jul 05, 2009 08:15:00 GMT
Goodness 500 posted an interesting list of companies and their donations. You may follow their blog here.
About Goodness 500
Goodness500 is a social enterprise that helps people assess the social responsibility of the companies with the most power to change the world.
Author: Dan Matutina
The Feast Jul 05, 2009 08:06:01 GMT
Together with their rebrand, The Feast launched a few other intresting projects like The Feast Kitchen, The Feast Worklshop and Salons. The Feast Conference gathers the world’s greatest innovators from across industries and society to empower, inspire and engage each other in creating world
Road Safety: Bleeding Billboard Jul 05, 2009 08:00:00 GMT
Interesting use of the billboard.
Author: Dan Matutina
More women should die of old age Jul 04, 2009 19:48:00 GMT
Heartbreaking video from Breast Cancer Research Trust in New Zealand. But in a different way it looks at first sight.
“More women should die of old age. The sooner we get donations, the sooner we’ll find a cure”
Gold at the Cannes Lions this year.
Author: Marc
Delicious
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pentru cei cu iphone http://osocio.org/message/do_good/ Jul 05, 2009 20:26:26 GMTpentru cei cu iphone http://osocio.org/message/do_good/
Do Good. http://osocio.org/message/do_good/#When:09:30:01Z Jul 05, 2009 19:55:06 GMTDo Good. http://osocio.org/message/do_good/#When:09:30:01Z
Guest post on Pulse + Signal:Spread the Word Sunday: Raise Your Hand for safer workplaces http://tinyurl.com/notjm9 Jul 05, 2009 16:15:30 GMTGuest post on Pulse + Signal:Spread the Word Sunday: Raise Your Hand for safer workplaces http://tinyurl.com/notjm9
RT @danmatutina new posts at http://osocio.org about Goodness500 and The Feast. @Goodness500 @alldaybuffet Jul 05, 2009 15:21:35 GMTRT @danmatutina new posts at http://osocio.org about Goodness500 and The Feast. @Goodness500 @alldaybuffet
@SocialBttrfly you must visit Osocio more often :-) http://bit.ly/HWUfN Jul 05, 2009 15:20:49 GMT@SocialBttrfly you must visit Osocio more often :-) http://bit.ly/HWUfN
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